Turn creativity into strategy and ideas into impact.
BVU’s Marketing concentration gives you hands-on experience in digital marketing, social media, branding, SEO, analytics, and content creation while building skills for careers in marketing, advertising, and brand management.
Why study Marketing at BVU
A BVU Marketing degree blends creativity, strategy, and real-world experience to prepare you for careers in branding, advertising, digital marketing, and market research.
Real-World Application
Create marketing solutions through consulting projects and business case studies.
Industry Connections
Build your network with alumni and marketing professionals.
Experiential Learning
Gain practical experience through travel, networking, and hands-on learning.
Faculty Mentorship
Work closely with faculty who help you develop your skills and career path.
Cayden Fischer '24, Owner & Artist of Outlaw Kicks
Now a Social Strategist at Kaleidoscope Marketing in Storm Lake, Cayden also runs Outlaw Kicks, a custom sneaker business that began right here at BVU. With mentorship, hands-on learning, and entrepreneurial resources, BVU helped Cayden turn custom sneakers into a creative brand and a career path.
"Launching Outlaw Kicks was more than just starting a custom sneaker brand; it was about turning creativity into a business. BVU gave me the foundation to think like an entrepreneur and the confidence to take risks"Cayden Fischer '24, Business Management & Marketing Major
Learn by doing, from day one
Students build creative, in-demand marketing skills through hands-on, real-world experiences.
Learn the basics of business, branding, and how people make decisions.
Get into digital marketing, consumer behavior, and real-world campaign strategy.
Level up with advanced marketing, research, and career-ready skills.
Grow your Business. Grow your Network.
This immersive program connects students with successful entrepreneurs, business leaders, and mentors through hands-on workshops, real-world challenges, and networking events. Co-hosted by BVU and several Iowa institutions in collaboration with the Iowa Lakes Corridor Development Corporation, it’s a week of intensive learning—and a bit of fun.
BVU marketing graduates go far.
Where this degree can take you
The Donald F. and Charlene K. Lamberti Center for Rural Entrepreneurship
The Lamberti Center is a dynamic initiative that promotes ethical business leadership and fosters entrepreneurship through hands-on programming and valuable resources. It connects BVU students, faculty, and the broader community with mentoring, support, and real-world opportunities to develop and grow business ventures at every stage.
Curriculum Highlights
Your coursework is designed to build the knowledge and skills needed for success in your field. Click here for complete program requirements and course descriptions in the Academic Catalog.
Build something bold.
With confidence, creativity, and purpose.